The exclusive hotel is cutting the price of the hotel charge drastic. The guest from foreign countries where the guest room operation has been supported by the depression and the strong yen is sharp declines.

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The exclusive hotel is cutting the price of the hotel charge drastic. The guest from foreign countries where the guest room operation has been supported by the depression and the strong yen is sharp declines. The purpose is to scramble for a domestic guest to the making up. However, the person in charge is racking his/her brains Kanezu ..causing the decrease in the brand image.. the price cut.

"Deluxe twin (50 square meters)  40,000 yen for two people". The plan to hang called the topic of industry segments in "..one.. ..rest.. .com" of the prearranged accommodation site at the late-May Hong Kong super-exclusive hotel "Shangri-la Hotel Tokyo". This hotel is an announcement from the minimum 56,000 yen a night stay (one room) and the practice lingua is March this year by JR Tokyo Station. The affiliate was surprised at a drastic discount after only about three months , saying that "Is even the practice effect short-winded?".

38,000 yen in "peninsula Tokyo"  25,000 yen in "Ritz Carlton Osaka"  ....... "1 is taken a rest and if" is seen, discounted across the board by a high-level foreign capital for the standard fare to exceed 50,000 yen before and behind half the price.

The country, and the land lingua in Tokyo especially come one after another the foreign affiliate hotel in 4 or 5 years here. The economic environment was able to expect the visit to Japan demand for an overseas businessman besides a domestic well-to-do population well at first. A foreign capital, domestic power, and the exclusive hotel are "It has relied on an overseas guest after five Warimae of operating ratio. " (affiliate).

It is ..last autumn's depression.. ..turning.. . privily. Two proportion digit previous year decrease continued to the number of foreign visitors to Japan according to the Japanese Government sightseeing bureau since last November, and it decreased by as much as 41.5% in February. The business trip guest switches the favorite hotel to the hotel under the case by the expense reduction as for a domestic user, and the cancellation of the party traveler comes out one after another by the accrual of a new influenza. The situation in which the good news is not found.

Two hotel occupancy ratio other than the empire with the member organization of about 100,000 people change during the January-April of this year by 40-50% among the empire, Okura that is said, domestic hotel "Big three", and New Otani. It dropped from corresponding period of the last year by 10-20 points. The better-service competition of making the hotel charge half the price, and raising the grade of the room and worth like the same fee when two night stays or more are used overheats in industry segments aiming at the summer vacation sales battle.

The person in charge of price fixing at a certain hotel「The management cost only swells even if the relief chamber is left though I do not want to cut the price in ruining the brand. The brake is not Kika from haste 'The inventory is not Kika'. 」It leaks it. 

The user side seems also to foresee it. The reservation on that day of the staying plan for the price cut of the hotel to reach "Basement" exceeds 60 percent of the whole according to reservation site "Yoyacudottocom" at the domestic high-level hotel center in April. It is Iu when the average reservation unit price is 14,685 yen, and it fell more than the previous year by about 20 percent.

- Hotel Okura Co., Ltd. Tokyo does the check-in late and there is a discount ..fee of the guest who checks it out ahead of time.. drastic.
http://www.asahi.com/business/update/0610/images/TKY200906090429.jpg

- Source
http://www.asahi.com/business/update/0610/TKY200906090427.html

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このページは、jp_masterがJune 15, 2009 10:33 PMに書いたブログ記事です。

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